Last updated: August 13, 2026.

This Privacy Policy explains how VisitCherryGrove.com (the “Site,” “we,” “us” or “our”) handles information when you browse the Site, use the contact form, subscribe to email updates or follow an advertising or affiliate link. VisitCherryGrove.com is an independent visitor guide and is not a City of North Myrtle Beach website.

Important: This policy is an editorially updated interim notice based on the services currently observed on the Site. The publisher should have counsel review it and should update it whenever the advertising, analytics, email, hosting or commerce configuration changes.

Information we collect

Information you provide

We may receive your name, email address, optional phone number, message and inquiry category when you use the contact form. If you subscribe to email updates, we may receive your email address and related subscription preferences. Please do not submit payment-card data, passwords, government identification numbers, medical information or other sensitive information through the contact form.

Information collected automatically

When you use the Site, the Site and its service providers may automatically receive information such as your IP address, approximate location derived from IP, browser and device type, operating system, referring page, pages viewed, links clicked, timestamps, advertising identifiers and cookie or similar-technology identifiers.

Cookies and similar technologies

The Site uses cookies and related technologies for essential site functions, security, traffic measurement, performance, advertising, attribution and email or form features. Browser controls may let you block or delete cookies, but doing so can affect some features.

The current Site loads Google Analytics, Google advertising/AdSense technology, Google reCAPTCHA, WordPress, WooCommerce-related scripts, Gravity Forms and Mailchimp for WooCommerce-related technology. Some commerce pages have been retired, but related software may still place or read functional or attribution cookies while the configuration is being cleaned up.

How we use information

• Operate, secure, troubleshoot and improve the Site.
• Measure traffic, content use and referral performance.
• Respond to questions, correction reports, business updates and advertising inquiries.
• Send email updates when a visitor has subscribed, subject to the available unsubscribe controls.
• Display, measure and limit advertising, including interest-based advertising where permitted by applicable law and consent choices.
• Detect spam, fraud, abuse and security incidents, and comply with legal obligations.

Service providers and third parties

We may disclose information to vendors that provide hosting, security, caching, analytics, advertising, form processing, spam prevention, email delivery and site-management services. These providers process information under their own terms and privacy notices and may operate in other jurisdictions.

• Ezoic: The Site uses Ezoic technology for advertising, optimization and consent-related functions. Review Ezoic’s Privacy Policy. The current Ezoic-required publisher disclosure is embedded below when it is supplied by Ezoic.
• Google: The Site uses Google Analytics, Google advertising technology and reCAPTCHA. Learn how Google uses information from sites that use its services and review Google’s Privacy Policy.
• Microsoft Clarity: The Site currently loads Microsoft Clarity to understand page rendering and visitor interactions such as clicks, scrolling and mouse movement. Review the Microsoft Privacy Statement.
• Quantcast: The Site currently loads Quantcast measurement technology. Review the Quantcast Legal Center and Quantcast Privacy Choices.
• Gravity Forms: The Site uses a WordPress form system to collect and route contact submissions.
• Mailchimp-related technology: The Site currently loads Mailchimp for WooCommerce-related software for email or commerce integration. Review Intuit’s privacy statement.
• WordPress/WooCommerce: The Site runs on WordPress and currently loads WooCommerce-related software, although the public sticker and checkout offer has been retired.

Pages may link to hotels, rental platforms, restaurants, attractions and other third parties. Those sites have their own privacy practices. Some lodging or booking links are affiliate links, which may allow a partner to attribute a visit or qualifying transaction to this Site. We may earn a commission without changing the price paid by the visitor.

Advertising choices

Advertising providers may use cookies or similar technologies to select, deliver, limit and measure ads. Depending on your location, the Site or an advertising provider may present a consent or privacy-choice control. You can also review Google’s My Ad Center. Blocking personalized ads does not necessarily remove all advertising.

Some U.S. privacy laws define certain transfers for targeted advertising as “selling” or “sharing” even when no money is exchanged for personal information. If the Site presents a “Do Not Sell or Share” or privacy-choice control, use that control to submit the available preference.

Data retention and security

We retain information only for as long as reasonably needed for the purpose for which it was collected, including responding to messages, maintaining records, preventing abuse and meeting legal obligations. Specific periods vary by data type and service-provider settings. No website or transmission method can be guaranteed completely secure.

Your choices and privacy rights

You may unsubscribe from marketing email by using the unsubscribe link in the message. You may also use browser settings and any on-site consent or privacy-choice tool that is presented to you.

Depending on where you live, you may have rights to request access, correction or deletion of personal information, or to object to or restrict certain processing. To make a request, use the contact form and select the closest available inquiry type. State that the message is a privacy request and describe what you are asking us to do. We may need to verify the request and may decline or limit it where the law permits.

Children

The Site is a general-audience visitor guide and is not directed to children under 13. Do not submit personal information about a child through the contact form.

Changes to this policy

We may revise this policy when the Site’s practices or legal requirements change. The “Last updated” date above identifies the current published version.

Contact

For privacy questions or requests, use the Visit Cherry Grove contact form. Do not include sensitive personal information in the message.